Objectives & Timeline

The objectives of the Odeuropa project described in our abstract and methodology can be distilled into five key points:

  • Develop methods for identifying and tracing olfactory references in large-scale, digital image and text collections, across multiple European regions and languages from the 17th to the early 20th century.
  • Create digital and multi-sensory resources to allow different stakeholders and audiences to freely access and interact with the project’s data and storylines.
  • Define and promote measurable standards and best practices for olfactory heritage science.
  • Educate and train cultural heritage professionals in the use of olfactory heritage strategies.
  • Develop policy recommendations for cultural heritage brokers, NGOs, and decision makers to help preserve and safeguard our past and future olfactory heritage.

To help describe how we will accomplish this, we have prepared a summary timeline which lists our main events and deliverables over the three year period of the project.

Project Timeline (2021 – 2023)

2021: January-June

Launch Odeuropa website. Set-up the Odeuropa network. Prepare olfactory taxonomies and vocabularies for historical images and texts. Identify initial smell narratives and olfactory biases. First olfactory workshop for GLAMs, “How can we enhance heritage impact through sensory storytelling?” (May 20; Amsterdam).

2021: July-December

Olfactory metadata, images & texts collected. First versions of image and text analysis systems, drawing on enriched data linked through olfactory annotations are queryable via a knowledge graph (EOKG). Evidence-based recommendations for the safe use of odours in heritage spaces. Second olfactory workshop for GLAMs, “How can we work with malodours in heritage context?” (December; Berlin). Public olfactory event, topic tbd (October; Ulm).

2022: January-June

Overview of academic and museological state of the art in olfactory storytelling and first drafts of storylines for the “Online Encyclopaedia of Smell Heritage”. Public olfactory event, “Sensory storytelling to enhance cultural & climate awareness” (June; Amsterdam).

2022: July-December

Structured data, images, and texts collected, second versions of image and text analysis systems, enriched data linked through olfactory annotations and queryable via the EOKG. Hackathon & public olfactory event and demonstrator applications, (November, Ljubljana). Conference, “Olfactory History and Digital Heritage” and roundtable discussion, “How do we safeguard our olfactory heritage?” (December; Cambridge).

2023: January-June

Diachronic analyses of olfactory imagery, language, storylines across different cultures via the EOKG which also provides data and content to the “Online Encyclopaedia of Smell Heritage”.

2023: July-December

Dissemination of sensory storytelling to GLAMs and policy makers, communication of results to scholars and wider audiences. Presentation of ‘Olfactory Storytelling Toolkit’ to GLAMS at ‘nose-on’ workshop (August; Amsterdam) and policy papers to cultural heritage policy makers (September; venue in France tbd). Presentation of European Key Scents smell kit at Entrepreneurial Hackathon (October; Amsterdam). Release of demonstrators for image retrieval and visualization and for text-based access to olfactory information.